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About Joe

Joe Schreiber is a communications strategist and 30-year veteran network TV producer blazing a trail for storytelling in the digital age. He helped launch and produce NBC’s George Michael Sports Machine, which aired for 23 years, and pioneered the human-interest storytelling in sports that spawned the national cable sports networks that prevail today.  Along the way, Joe has landed 11 Emmys. Joe’s commitment to staying at the forefront of new media trends, utilizing state of the art technology and artfully telling stories that affect viewers are the bedrock of his production interests today. He’s Managing Partner of IPAK, Inc, producing several award winning commercial campaigns,  documentary films and content marketing videos. Joe is Co-Founder of 3 Penny Films, which has produced over 60 programs for national and regional cable networks. Since leaving NBC, Joe has earned five Telly Awards and two Emmys. As Co-Founder of Ninja Communications, Joe is now calling on his media experience of having conducted over 5000 film and television interviews in several continents. He shares the proven strategic communication strategies that have moved television audiences worldwide for the past three decades. Joe is a 1982 graduate of Boston College and 2008 Inductee of the Greater Washington Jewish Sports Hall of Fame.

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